I create fictional narrative, branded editorial, broadcast news, social video and personal memories, helping clients from global media companies to doting parents achieve their content goals. Check out some of my work!
Shot, edited and produced a Gracie Award-winning story about a group of American moms helping refugees in Greece. Viral media attention launched "Carry the Future" into nonprofit status.
ORIGINAL DIGITAL SERIES
Created, produced and hosted an original 14-episode "How-To" parenting series that launched on NBC's TODAY show and its social media platforms.
The Department of Education approached me wanting to create an engaging video campaign to help with teacher recruitment in NYC. I scripted, produced, assembled a team of shooters and assisted with graphic and design consistency. The result-social video that allows the DOE recruitment teams to tap into new audiences
Vitamin Packs was a new disruptor in the supplement market and they wanted a scripted video highlighting its benefits. I casted, location scouted, produced and edited a short, narrative video introducing their product to the marketplace and investors.
Executive produced and directed a Scary Mommy and Old Ed Paso brand partnership video. It has garnered more than 2 million views to date.
Struggling to gain traction on a social media platform? I've created and executed digital strategies across Facebook, Instagram and Snap for brands and media companies. I created, wrote, produced and edited this for Scary Mommy's "Just Eat It" series. Video garnered more than 2000 shares and over half a million views in first week of launch.
Booked, produced and wrote story about Usher's online Master class. Brought in Usher fans from underserved communities where he surprised them on-camera with private coaching sessions.
Parents take hundreds of hours of footage that just sits on the phone. I turn those clips into memorable video stories to cherish forever...(and free up your phone storage.)
Launched a restaurant review website, First Bites, which helps make dining out decisions easier for parents. Featured on TODAY SHOW, celebrity/mom blogs and Brooklyn-based sites.
WellRounded challenged me to create a funny 9-part video series that took a fresh take on the monthly pregnancy updates that women get in their inboxes. The result was a humorous and authentic take on what it's really like being pregnant for any given month.